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Products that make it look like you keep up with weekly beauty services.

I am a contributor who has been writing for BuzzFeed Shopping since 2020, focusing on beauty, fashion, home decor, and pets (especially cats!), and whose work has been featured in publications like Marie Claire, Coveteur, Byrdie, The Zoe Report, Bustle, & more.

Promising review: "My nails finally feel healthy again. I love this polish so much. After years of gel and dip, my nails were struggling, and this genuinely feels like it’s helping them recover. It goes on easily, looks so pretty and natural, and makes my nails feel stronger instead of brittle. I also love all the colors; they give that clean, glossy look without needing a lamp or a whole process. It’s become my go-to when I want my nails to look done while actually caring for them at the same time." —Marie

Get it from Amazon for $19 (available in eight shades).

Promising review: "My hair is extremely dry and brittle. I was searching for a different shampoo and conditioner. After reading rave reviews about Pureology on Amazon, I decided to try it out. The difference is like night and day. My hair feels much softer than before. I highly recommend the product." —Wolfie

Get it from Amazon for $12+ (available in three sizes).

Promising review: "This product is amazing! The color is very pigmented and stains really nicely. The best part is how great it feels on your lips: it’s super hydrating, doesn’t dry your lips out, and is so soft and not sticky at all! It is worth every penny!! Highly recommend!" —JojO🧁

Get it from Amazon for $11.97 (available in 15 shades). 

Promising review: "Amazon makes all things possible, even the perfect winged liner. I’m speechless. I’ve never been able to do winged liner in the 30 years I’ve walked the earth. This product is amazing; it’s seamless. Literally, it’s foolproof. Not to mention, it has great staying power, it’s very dark, and hasn’t smudged all day. I seriously wasn’t expecting to like it this much; you’ve got a customer for life!" —Taylor

Get it from Amazon for $17.99+ (available in three sizes and a combo pack, cruelty-free and vegan-friendly).

Promising review: "I've been dyeing my red hair for a few months now with 30 vol. developer, and it dried my hair so bad. I've never had it very dry until I went red. I've always had black hair. When I brush my hair, I can see the ends just fall off, and it takes way longer for it to dry naturally than before. I used this product and WOW! I'm in love. It does exactly what it claims to do. My hair is soft, shiny, smells good, and I can see and feel the difference on the ends. I don't put too much only because I don't want to risk my hair looking too oily, but I have found a little goes a long way." —Maria369

Get it from Amazon for $18.99+ (available in two sizes and five other formulas).

Promising review: "I didn’t expect this to work so well. I'm starting an internship in the fall working with kids, and I won’t have time to reapply my lip liner during the day, so I thought I'd get this lip tint. I am SO happy I did it. It lasted all day, and when I went to bed, I woke up with it still on after eating and drinking. I highly recommend this product and can’t wait to use it for my internship :). I got the shade rose, and I like mauve colored lip liners, and the rose was close enough to be mauve, so I do love it, and you can put it on twice for a bolder color." —Merazhia

Get it from Amazon for $14 (available in 17 shades).

Promising reviews: "I would use hairspray to hold my eyebrows, and throughout the day, I would sweat through it, and it wouldn’t last. I tried this because the price was great, and I’m glad I did. This product is awesome. I’ve had it on my brows for a nine-hour shift, and they are still in place! It doesn’t dry and get flaky, nor does it feel uncomfortable on the skin. Lastly, I use brow powder, and this does NOT affect its appearance or smudge it. I will FOREVER buy this product." —Shelby

"I love love love this brow gel. I use it in the clear shade, and I like to mix in pink eyeshadow (I have pink hair and do pink brows on the daily). The hold is great and never feels crunchy or weird on my face. It's great for a natural daily look or as part of a glam snatched eyebrow, super versatile. I've used a ton of brow gels from all different brands and all different price points in the past decade (including Anastasia Beverly Hills, Benefit, Maybelline, and Essence, to name a few), but I haven't bought any other gel since discovering this one." —Jillian

Promising review: "This DHC product is fabulous! It goes on smoothly, lightly, evenly, and non-greasy. It has a wonderful... IDK... almost fluffy texture. It blends into one's skin, giving it an even and lovely matte finish. This is my new 'must-have' everyday product. I don't use foundation (never have), so this is the perfect substitute. This would work as a perfect primer if one wished to use foundation as well." —Mia

Promising review: "I’ve been using this for years! It blends well with my skin and doesn’t cause breakouts. It covers extremely well. I might touch it up once or twice throughout the day, but it’s been a perfect match for my skin! Honestly, I think this does a better job at concealing than my actual concealer. It lasts forever, too, because it doesn’t take much to work, and it comes off easily at the end of the day." —Jennifer

Get it from Amazon for $34 (available in 23 shades).

Promising review: "I have very thin and fine hair, which is prone to frizz and is extremely dry. This product has been a lifesaver for me. I use this, then let it air dry after rinsing, and my hair feels lighter and healthier. It’s helped with the frizz and dryness. It’s amazing and works like magic." —Martnah

Promising review: "I saw this product mentioned in so many articles about cheap products that are great. I don't know what took me so long to purchase this, but I am kicking myself for waiting!! My hair is DAMAGED. Beyond fried. I've bleached it so many times. I am consistently changing my hair color, and while the semi-permanent dyes don't hurt it, the bleach sure does! My hair always feels like straw. My hair looks and feels INCREDIBLE!!! It is so soft, and I am just absolutely in love! This will forever be used by me from now on!" —Krystle

Promising review: "I don't usually write reviews, but this product warrants one. When it comes to highlighters or glow lotions, I don't like a ton of shine that makes my face look like I've got high beams on. This 'glotion' strikes the perfect balance between hydration and glow; it isn't drying at all, and it lasts a while. For this price, don't think, just buy it and try it. You won't regret!" —City Boy

Get it from Amazon for $14.97+ (available in five shades and two-packs).

Promising review: "Super nourishing and a great lip prep, overnight treatment, or every day gloss on top of my Bisou balm or Plume lip if I want to have it be glossy. Can’t be without it" —Yamillet R.

Get it from Violette_FR for $26 (available in four shades)

Promising review: "I purchased this tint in a couple of shades, and I have to say that I am incredibly impressed. It is not drying or uncomfortable. And the staying power! It seriously lasts 8+ hours while wearing a mask, eating, drinking, sweating, and talking all day long. I soooo recommend this product." —Sharon

Get it from Amazon for $9.90+ (available in 34 shades).

Promising review (for photos above): "These photos were taken just FOUR days apart after using this product two times a day. I heard about this product on TikTok, and am SO happy I gave it a try. I am now on my second tube. It is soothing and lightweight, and I will continue to purchase this product again and again!" —Jenna Shaner

Get it from Amazon for $9.90+ (available in three sizes).

Promising review: "I love this product! Works really well for my skin. Although I don’t have acne, I’m usually red as a tomato. The product is a little bigger than I thought it would be; it’s a decent size. What I liked about this cream was that it wasn’t thick and went on my face very smoothly. It’s slightly thinner than your average lotion. It blended into my skin so well, and the redness was gone within about 30 seconds. Afterward, I just added a bit of mascara, and that’s about it. No need for foundation. My new holy grail!" —Jesse James

Get it from Amazon for $10.97 (also available in a two-pack and four other styles).

Promising review: "I didn't use to use makeup very much until I tried my first Ilia product (their mascara) years ago and fell in love. I got this skin tint, and it's my new favorite from them! It's very hydrating, covers my stubborn scars, and lasts all day!" —Elizabeth E.

Get it from Ilia for $48 (available in 29 shades).

Promising review: "It’s really the only primer that I’ve ever used that helps control oil and gives me a matte finish. Highly recommend!" —Willow

Promising review: "I was told this was a must-have for someone struggling with dry skin. My skin gets especially dry around my T-zone and nose, and this product really helped with that! I instantly felt my skin become moisturized as soon as I applied it! It also left a glowy/dewy look that I love!" —nancy

Get it from Amazon for $20+ (available in three sizes).

Promising review: "Very good lip tint, leaves an even and long-lasting color. Perfect for a no-makeup makeup look." —prettyp1nk

Get it from Sephora for $28+ (available in eight shades and a value size in the original "Benetint" shade).

Promising reviews: "Look, I don’t know what kind of magical potion is in this little bottle, but I’ve used it approximately four times in the past week, and my skin is GLOWING. My pores are suddenly nonexistent, and my blackheads have shrunk. This stuff is amazing. Also, it’s really moisturizing and less irritating than other retinoids I have used in the past. The bottle is smaller than I was expecting but it is worth every penny. Great stuff. 11/10." —Demi

"This stuff actually works. I work in a spa, and I’ve tried dozens of products that cost five times as much to clear up my acne-prone skin, and NOTHING has worked as well as Differin gel. One of my esthetician coworkers recommended it to me, and dang if she wasn’t right. It will dry out your skin pretty badly, so make sure you have and use a good moisturizer, but my skin cleared up in less than two weeks, and I’m still amazed." —Rin Wisell

Get it from Amazon for $13.48+ (available in three sizes and in various packs).

Promising review: "I have the worst oily skin, and not only does this remove the oil, but it leaves my skin looking matte for hours. Even sweating profusely in the Midwest sun, it controls all the glistening on my face." —Sunshine

Promising review: "Winky Lux lip balm is an all-in-one lipstick that I enjoy putting on; it looks natural, it moisturizes as it adds color to my pale, fair appearance. I purchased one before, and now it's the brand I'll buy again." —M. Oda

Get it from Amazon for $18+ (available in eight colors).

Promising review: "I have hollow dark under-eye circles, and concealer never works for me because it just makes my under eyes dry and doesn’t conceal the darkness. THIS STUFF IS MAGIC. It has a very hydrating formula, and a tiny bit goes a very, very long way. I’m so impressed and incredibly happy with this purchase!" —Val

Get it from Amazon for $6 (available in four shades).

Promising review: "This is my first time trying Korean makeup, and I’m very happy with my purchase! It feels like nothing I’ve ever tried before. I have oily skin, and this isn’t a matte product, but it’s not dewy either, which I love. It’s moisturizing, but not oily at all. I think any skin type can use it. It’s literally perfect. The application and the cushion made it go on my skin flawlessly. I wish I could give this 10 stars; it really exceeded my expectations! It will definitely be a staple in my makeup routine now." —Cathy

Get it on Amazon for $15+ (available in two sizes, 40 shades, and matte or dewy finishes).

Promising review: "I really loveeeeee this mascara, it has changed my daily routine for the best! It's really easy to apply, no extra product is in the brush, and when you start applying, you see your lashes get longer, no lumps. And the best of it is that it stays on your lashes all day!!!! All the mascaras I’ve tried before always ran either with sweat or over time, but I even proved this one on my daily spinning workout, and it was right there, AMAZING! Never going back to the other products/brands. —Michelle

Get it from Amazon for $26 (available in two colors and four versions).

Promising review: "I love this! Just tried it for the first time today, and it really was 'glowy' all day. I was unloading a truck at a furniture store for two hours, no setting spray, and it stayed put through the light sweat. As mentioned, I didn't use a setting spray, so I'm not sure how that will affect the foundation's radiant appearance. I would recommend this to anyone who likes the glow-y kind of look *so everyone ;)*" —Heather

Get it from Amazon for $15 (available in 15 shades).

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Plus, lip stains, primers & setting sprays, and finds from Sephora, Tarte, and Walmart.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Reviews for this post have been edited for length and/or clarity.