buzzfeed Press
Trust Me When I Say These 28 Products From TikTok Are Really Cool
Images
We hope you love our recommendations! While every product is independently chosen by our editors, BuzzFeed and our publishing partners may collect a share of sales or other compensation from the links on this page. You can read more about how our affiliate partnerships work in our Editorial Standards & Ethics Guide. Sharing these products with you is the light at the end of my doom scrolling tunnel. I am a contributor and former BuzzFeed Shopping writer based in Cincinnati, OH where you can find me curating lists on ~a little bit of everything~ (and adding a few things to my own cart in the process). Check out a TikTok of the towel holder in action. Promising review: "I love this holder. The design is very beautiful and works for both hanging a small towel and lighting a candle. The gold color gives a very fine and elegant touch to the bathroom. It is strong and resistant, and once installed, it stays very firm on the wall. It looks really beautiful. I recommend it to everyone." —Yesenia Get it from Amazon for $21.99 (available in three finishes). Promising review: "TikTok made me do it. I saw a video on social media showcasing these pan holders and liked the idea of having something easy to transport, that keeps food warmer longer, and that looks nice sitting on the table. I took it to a potluck and got questions and compliments about it." —SuperSqueaker Get it from Amazon for $34.99+ (available in seven colors). Check out a TikTok of the acne-banishing body spray in action. Promising review: "This body spray has helped clear up stubborn back and shoulder breakouts better than anything I’ve tried. The 360-degree spray makes it super easy to apply, even to hard-to-reach spots. It dries quickly, doesn’t stain clothes, and has a clean finish. After a couple of weeks of consistent use, I saw smoother skin and fewer breakouts. It’s also lightweight and doesn’t feel sticky. Definitely recommend for anyone dealing with body acne." —Rosiemelisa Check out a TikTok of the Tumella Umbrella in action. Promising review: "Why would anyone want to purchase another umbrella with the warranty this one gives? Not like you will need the warranty with this build quality. Almost every umbrella I have owned has five, maybe six, thin metal rods held together with a tiny pin to form the frame. This thing has reinforced ribs, is as light as you can get, looks great, and is all at a low price. Yeah, this is all I need." —E. Smoker Get it from Amazon for $19.99+ (available in 30 colors and packs of two). Check out a TikTok of the Kitsch clip in action. Promising review: "Love this clip! I can wear it while driving without it hurting. It's cute for a messy twist or a half-up, half-down style. I have thin hair, so the small size was great. If you have thick hair, get the larger one." —october_mommy Get it from Amazon for $6.39+ (available in three sizes and five colors). Check out a TikTok of the blanket in action. Ok, I don't think I have ever written a product review this fast in my life. I think I've had this for less than a week, and I have spent copious hours on my couch, bundled up under this thing. I genuinely cannot describe how soft this is. It's also *gigantic*, so it kind of has a natural weighted-blanket aspect to it. The only thing I dislike is that I got this at the start of the summer and not in the winter, because this would be elite while sitting on my couch watching snow fall. Promising review: "This is the softest, most luxurious throw I’ve ever seen. It’s super soft, heavy, and warm…amazing! I’m usually pretty frugal, but this is well worth every penny!" —Susan W. Get it from Cozy Earth for $193.80+ (originally $228; available in two sizes, five colors, and three other versions). Promising review: "So excited I found this company...the quality is great, and they are super cute! Will be buying more of these as my little one grows!" —Pilar B. Get them from Little Love Bug for $59.99 (available in kids' sizes 4T–3Y and 15 designs). Promising review: "Alright, if you own a cat who has a lot of energy, or just seems bored. This is a game changer, especially for those late-night, early-morning zoomies. My cat loves it!!!!!!! I honestly thought she would have nothing to do with it. I was dead wrong! Easy to put together, easy to move around if you need to relocate it to another room. Super sturdy, definitely keeps them and you entertained. Worth the money. Color is neutral. I do like how you can get replacement pads with calm designs. Pads are soft and durable, they have really good traction." —Geneva Lewis Get it from Amazon for $189+ (available in 16 styles). Here's Sohla El-Waylly talking on TikTok about keeping these in her bag to fix restaurant tables! Promising review: "How did I not know about these? I replaced three toilets in my house last year, and I procrastinated for months! about having to kneel down on the floor and make so many tedious little adjustments and cuts just to get the shims right. Then I saw these one day and decided to try them! I got the soft ones, so they wouldn't crack or break if I tried to jam them in too hard, and they have been wonderful! I know, I know....who waxes poetic about toilet shims, but seriously, these are so worth the money. They are barely noticeable, and there are enough in there that you will find yourself going around your place 'fixing' every chair or table leg that has ever wobbled just because you can. I am 50+ yrs old and have had a lot of 'wobbly' furniture (and toilets) in my time, and with these snazzy little gems, I just know my life is about to be so much more 'stable'. :)" —MJH Get a pack of 30 from Amazon for $14.49 (also available in 75- or 300-packs). Promising review: "I was skeptical about this after seeing it on TikTok, but I’m not getting any younger, so why not invest in the skin! My skin felt AMAZING after the first use! Softer than it’s been in years! It’s so relaxing, I do it when I’m winding down in bed! It’s like pampering yourself! Haven’t had it long enough to see long-term effects, but I’m going to keep using it since it’s making my skin soft and glowy!!" —Solawave Customer "This. gadget. is. worth it! 👏🏾 Using the Solawave was my first time introducing red light therapy into my skincare routine, and the difference in my hyperpigmentation is honestly mind-blowing. The tone of my face is much more even, and the dark circles around my eyes have nearly disappeared. Essentially, it's like a mix of a jade roller (which I already love using anyway) and an LED mask in one...with microcurrent/vibration therapy, too. You can apply the specific Solawave activating serum or any conductive gel of your choice (I use a different one, myself!), and it will really absorb the benefits when used with the wand. I only use it once every other day (at night), and it's super relaxing. My skin is always ✨glowing✨ the next day!" —BuzzFeed Editor Amanda Davis Solawave is an LGBTQ-owned small business based in Los Angeles. Get it from Solawave for $169 (available in three colors). Coop Sleep Goods is a small business specializing in pillows, pillowcases, and sleep products. Promising review: "I hardly ever write reviews, but I have to for this. I saw this pillow on TikTok, and it piqued my curiosity, so I immediately went to Amazon. OMG, it’s such a game changer. I’m a side sleeper, and this pillow is heaven. It’s some of the most comfortable sleep I have had in ages. I love it so much, I bought a second one and have my eye on the body pillow. Obsessed! You need this in your bedroom." —MT Get it from Amazon for $89.99+ (available in two sizes and three shapes). Check out a TikTok of the collagen bubble mask in action. Promising review: "I wasn’t expecting much from a 30-second mask, but wow — this one really surprised me! As a busy mom of two, I don’t have time for long routines, so I loved that this started bubbling up almost instantly and rinsed off super quick. Right after using it, my skin felt smoother, looked more refreshed, and had that healthy glow ✨—like I actually slept (which…I didn’t, haha). The collagen gave my skin a little bounce and firmness, too! It’s gentle, fun to use (the bubbles feel so satisfying!), and not drying at all. Definitely a must-have for moms who want that quick skincare win!" —Carmen Ponce Get it from Amazon for $21.90+ (available in two sizes and four other styles). Check out a TikTok of the Sqeezy in action. Promising review: "The 'abrasive sponge when cold' or 'squishy when hot' is an awesome feature for the type of scrubbing you want to do. The Pink Stuff with the sponge does wonders! We have a hideous 30-year-old shower, and although it doesn’t look brand-new like I'd hoped, it’s 10 times better!! This product really does work!" —GreenGoddess Get the set (one Pink Stuff jar and a "Sqeezy") from Amazon for $9.39. Promising review (for photos above): "These photos were taken just FOUR days apart after using this product two times a day. I heard about this product on TikTok, and am SO happy I gave it a try. I am now on my second tube. It is soothing and lightweight, and I will continue to purchase this product again and again!" —Jenna Shaner Get it from Amazon for $9.90+ (available in three sizes and two-packs). Promising reviews: "I've seen these leggings all over TikTok and finally decided to give them a chance. I do a lot of HIIT workouts and find that these 'buttery soft' leggings never really hold up well. I don't know what they're doing differently here, but I love it. They are so soft and stretchy, but incredibly smooth. They've done well in HIIT, low-impact, and weight-lifting workouts. I couldn't recommend these enough." —Ashley "These leggings are incredible! The fabric is so soft and feels just like Lululemon. Lightweight, high-quality, and sweat‑wicking. Even during intense workouts or runs, I don’t feel sweaty at all. They move perfectly with my body and stay in place without riding down. Definitely my new favorite pair!" —Kara Get them from Amazon for $32+ (available in women's sizes XXS–XL and 31 colors) — and check out matching tops and bras at the Amazon CRZ Yoga page! Check out a TikTok of the gaming pillow in action. Promising review: "I work from home a few days a week, and every once in a while, my work extends into the evening hours. I have a home office, but sitting at my desk all day is sometimes very tiring. I purchased this big memory foam desk pillow so that I can relax on my couch and still put my laptop up and have a comfortable working area. This pillow is big but very comfortable. It has armrests that wrap around your sides, and there are little pockets for things like your cell phone or the remote. It’s so nice to just lean back into my comfortable couch and have this big soft desk in front of me." —Jenn Butterfield Get it from Amazon for $51.59+ (available in two sizes and two colors). Clean Skin Club is a US-based small business specializing in hygienic, vegan, and cruelty-free skincare products. Promising review: "I absolutely love these. I saw these on TikTok and bought them. I will be buying more. They are great for my face. Really soft and VERY durable and strong, even when wet. You can wash your face [with it] or just dry your face, either way, it’s the best option." —Sahara Get a pack of 50 from Amazon for $17.95. Check out a TikTok of the moonrise alarm clock in action. Promising review: "This thing is the real deal. My daughters love it! They needed a way to wake up more naturally on school days — this alarm can be set to begin brightening 10 minutes before their alarm, and it’s helped a lot! Plus, they adore the beautiful moon night-light with shooting stars — I do, too! This one seemed too good to be true when I ordered it, but it’s definitely lived up to the hype." —Emlefty11 Get it from Amazon for $35.13+ (available in two finishes). Promising review: "After moving into a house owned by older adults, a lot was neglected. Feeling overwhelmed by the hard water left in our shower, I avoided it for months. After watching TikTok, I found this product recommendation, and MY GOD did it change my life. It is SUPER messy, so wear gloves, and it’s easiest to squeeze on a paper towel, apply, and then scrub with a wool scrub after. But once you figure out the flow, boy, does it work!!!" —Alicia Get it from Amazon for $15.77+ (available in three quantities). BuzzFeed Contributor Jordan Grigsby has this and says, "I hate taking pictures so freaking much. I always look absolutely terrible, like, is it the lighting? The angle? Do my friends hate me and take ugly pics of me on purpose? AM I UGLY?! Well, I knew the last question just couldn't be true, so the second this popped up on my FYP, I knew I had to have it. I haven't gotten to use it because it's just too dang cold in Maryland, and I refuse to leave my house, but I have tested it myself, and I know this is gonna come in clutch. I'm excited to see myself and make sure I like how I'm posed, don't look awkward, and that my face is relaxed. It'll be nearly impossible to take a bad pic if I can see myself, right? Plus, it'll help me relax and feel more confident in front of the camera if I can see what my photos are looking like. Prepare to be sick of me, my pics are about to eat as I do at Korean BBQ. I personally have a MagSafe phone case, but it comes with a magnetic sheet that'll allow the screen to attach to your phone so you'll be able to use it with or without a MagSafe case." Get it from Amazon for $34.99+ (available in two colors). Good news! These are vegan and gelatin-free. Promising review: "Basically finished the whole bag in less than 48 hours. I’ve been wanting to try these ever since I saw them on TikTok, but didn’t want to order them through the TikTok shop. The candy skulls were just as good as I imagined they’d be. The blue/pink skulls were my favorite. 10/10. I didn’t LOVE all of it, but none were bad by any means. Gummies are very fresh! Would definitely recommend/order again!" —Mary Claire Promising review: "This product is a good solution for extending an electrical outlet located behind furniture. It also provides two USB ports. The base can move vertically and horizontally to accommodate your needs easily." —njmissj Promising reviews: "Holy smokes, game changer! We’re a family of five who are constantly on the go between camping, kids' sports, and just hanging out. We were amazed at how long this thing kept ice solid! Back and forth between the baseball field and our hotel, we didn’t have to add ice for three days! The drawer held 10 sandwiches, and kept them refrigerator-cool all day. Highly recommend! I will say that it’s not fun for a smaller person to pull or move around, but what's cooler? The price did seem steep (and still does), but with the money we’re saving on snacks and lunches at the ballpark, it’ll pay itself off. Can’t wait until we can buy the smaller version, too." —Gurdian5 "Blown away! Greatest invention! A cooler with a dry compartment? Holds ice great! Easy to move around, though the 65 qt is very heavy. It’s high-quality materials." —Lexxy Get it from Amazon for $299.95+ (available in two sizes and eight colors). Promising review: "I LOVE this suction backing, it is perfect for all my content creation needs. The suction is great, and it sticks to my phone. I can place it almost anywhere, and it does better than any tripod! I saw someone else showcasing it on TikTok, and I added it to my cart right away!! Highly recommend!" —Chelsea Patterson Get it from Amazon for $14.99 (available in 15 colors). Promising reviews: "My kids LOVE using these to hold their condiments for dipping. They hate when their veggies roll into their ketchup, or their fruit rolls into their ranch on their plates. These cute cups solve that problem beautifully! Easy to rinse off and toss in the top rack of the dishwasher after meals are over." —FNO "TikTok made me buy them, and I ain’t mad about it. They work great." —Tara Santiago Get an eight-pack from Amazon for $9.99. Promising review: "I bought this for my 30th birthday and used it as a scrapbook. Had my friends take Polaroids and sign the book. Now I’m using it to keep memories from my 30th year. It has a lot of pages, and is very sturdy! The washi tape was perfect. I wish the pen was a little thicker, but it works just fine." —Gabby J Check out a TikTok of the Airy Sunstick Smoothing Bar in action. Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! Promising reviews: "NO WHITE CAST! I've been looking for a stick sunscreen, and this was just exactly what was needed!! I'm a medium-toned Black woman, and looking for something without a white cast is always a challenge. I have applied it on my bare skin, and there isn't a white cast at all! It's a 'soft matte' finish, for sure, and looks like natural skin. Like you're not wearing anything at all." —Martina "One of the best facial sunscreens I've ever used. The design is amazing and contours your face perfectly. It works well on its own or layered under makeup. No issues with clogging my pores or breakouts. I wore it on a trip to Mexico, and it did its job flawlessly. I will repurchase again and again." —Tlong Get it from Amazon for $14 (available in two versions and two-packs). Promising review: "These jeans are hands-down the best pair I’ve owned in a long time. The fit is unreal, and they hug in all the right places without feeling too tight or restrictive. They’re structured and high-waisted enough to smooth everything out, but still have that perfect amount of stretch so I can move around comfortably all day (which is saying a lot as a busy mom). The fabric feels high-quality, not thin or flimsy, and doesn’t lose its shape after hours of wear. Just comfortable and confidence-boosting. I’ve already worn them dressed up with heels, and dressed down with sneakers, and they look amazing either way. Definitely ordering another pair. I give 5 stars all the way." —Chrissy Piccirilli Get them from Amazon for $44.98+ (available in sizes XS–XXL and five colors). * Trending Beauty Products That *Actually* Do What They Promise * I Have A Billion Cool Products Saved On TikTok, So Here Are 33 I Just Have To Share With You * Newer TikTok Products That Have Already Gone Viral — Because They *Actually* Work The reviews used in this post have been edited for length and clarity. BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.