buzzfeed Press
Attention TikTok Haters: These 29 Viral Products Deliver Actual Results You'll Be Amazed By
Images
We hope you love our recommendations! While every product is independently chosen by our editors, BuzzFeed and our publishing partners may collect a share of sales or other compensation from the links on this page. You can read more about how our affiliate partnerships work in our Editorial Standards & Ethics Guide. Including this $5 lip balm that boosts hydration for 24 hours and tastes like strawberry nectar straight from the gods. Promising review: "I bought this after seeing an ad on TikTok. I'm skeptical, but I’m a sucker for this kinda stuff, but it is genuinely amazing. I tested it on all the different areas of my body. It didn’t do a thing to my well-exfoliated palm, but my face, legs, LIPS… baby soft with big balls of dead skin coming off. Like one of those Korean exfoliating gloves, but you don’t have to scrub like you do with those. You just gently rub it in, and your dead skin peels away. I even had a weird callus on my arm that kept regrowing, and it smoothed it down so cleanly. This stuff is truly magic. Just WOW." —Nellie Check out a TikTok of the laundry spray in action. Puracy specializes in plant-based, chemical-free, hypoallergenic home products that are designed to be gentle on sensitive skin. Here's what fellow BuzzFeed Shopping writer Emma Lord has to say: "Psst — this spray also does a number on all those other miscellaneous stains in your life, like wine, coffee, soy sauce, makeup, and period blood! I recently bought this to test it for myself, and can attest to how well it works to get period blood out even after you've tried something else. I stained a pair of beloved bright-blue bike shorts in my sleep and tried to get it out with soap and water, but the stain was still there when it came out of the wash. I treated it with this, stuck it back in the wash, and BOOM, it's like it never happened (I panicked before I could get a before and after, please forgive me, laundry gods)." Read more about how biotin shampoo could help with the fullness of hair at Cleveland Clinic. Maple Holistics is a small business that specializes in beauty products with all-natural ingredients. Check out a TikTok of the biotin shampoo in action. Promising review: "After using this for the first time, I knew it was worth the price. It's wonderfully luxurious! The shampoo is not runny, which is good because you have to leave it on the lathered hair for at least three minutes, and it doesn't get in my eyes during that time. The smell is not strong or medicinal; it is pleasant enough. It doesn't seem drying to my hair like some of the volumizing shampoos I've used. This product makes my hair feel so good and look so healthy. I will be buying this again!" —Rachel Elaine Get it from Amazon for $12.99 (available in five scents). Psst — reviewers mention this is most effective when paired with a scalp massager to work it into their roots! Check out a TikTok of the Sqeezy in action. Promising review: "The 'abrasive sponge when cold' or 'squishy when hot' is an awesome feature for the type of scrubbing you want to do. The Pink Stuff with the sponge does wonders! We have a hideous 30-year-old shower and although it doesn’t look brand-new like I was hoping, it’s 10 times better!! This product really does work!" —GreenGoddess Get the set (one Pink Stuff jar and a "Sqeezy") from Amazon for $9.99. Promising reviews: "This product delivers exactly as promised and is incredibly easy to use. I suffer from dry skin and often apply various products to soften my feet. With this, I simply spray it on and immediately massage it in with my hands. The dead skin comes off effortlessly. There's no waiting time, and it's gentle on the skin. It leaves my feet feeling exceptionally soft. This has quickly become my new favorite thing." —KimT "Wow, does this work amazingly! I discovered this from a TikTok video, and I am so pleased with how this works. It is literally like magic; my feet have never been this soft." —Brian Plus, removing all that excess dead skin can help prevent razor bumps and ingrown hairs before shaving *and* smooth away bumps caused by keratosis pilaris. Promising review: "I have very thin and light body hair so any form of removal (shaving, waxing, etc) usually leaves me with a lot of ingrown hairs. I've tried body scrubs and washcloths, and neither really does a great job. I saw this product recommended by a dermatologist on TikTok and thought I'd try it, it's amazing! I also have very sensitive skin, and this mitt doesn't leave my skin irritated at all." —Kat Get it from Amazon for $9.33 (available in three colors and as a two-pack). Check out a TikTok of the Medicube Glow Facial Serum in action. Promising review: "The serum is lightweight, absorbs fast, and has no strong scent. After about three weeks, those stubborn dark spots are visibly lighter, and my overall skin tone is brighter and more even. My texture feels smoother, and my skin is happily hydrated. The 5% tranexamic acid really seems to make a difference for fading spots, and it's been gentle on my sensitive skin. If you want a serum that brightens, evens tone, and tackles blemishes without feeling heavy, this is it. It's a new favorite!" —Amazon Customer Promising review: "I absolutely love these. I saw these on TikTok and bought them. I will be buying more. They are great for my face. Really soft and VERY durable and strong, even when wet. You can wash your face [with it] or just dry your face, either way, it’s the best option." —Sahara Get a pack of 50 from Amazon for $17.95. Check out a TikTok of the Strawberry Acai Super Balm in action. Promising review: "I can't believe how hydrating this is for how cheap it was. It smells/tastes lovely as well." —Venice De Carlo Promising review: "Caught wind of the Biodance mask on TikTok and decided to give it a whirl. Honestly, it’s pretty solid! It really makes my skin look tight and shiny, like I just came out of a professional facial. It’s an overnight mask, so yeah, it does have to stay on for a while, which is a bit of a hassle, but the payoff? Totally worth it. My skin feels more elastic and the pores look minimized too. If you don’t mind the long wear time, this mask could be a game changer for your skincare routine!" —Nala Get a four-pack of masks from Amazon for $19 (also available in three other formulas). Check out a TikTok of the foaming pink drain cleaner in action. Promising review: "Wow! I don't think I've ever been more excited to use a cleaning product before. Who knew you could get so much satisfaction from a drain cleaner? I could probably make an ASMR video and post it, as it is that satisfying! Even though I had to angle this over my sink drain to avoid the low faucet, it worked perfectly. The foam went down the drain and up through the overflow, bringing lots of black, yucky gunk with it. I have used lots of drain cleaners before, but not one that actually came up through the overflow. I'd never even considered what stuff was in there. It did a great job of cleaning everything out, and it left the sink smelling fresh and clean as well." —Amazon Customer Check out this TikTok to see a reviewer try out the Wonderskin lip stain. Promising review: "So I work in a kitchen, you know, heat, sweat, water, etc... I really wanted to work on glamming up the old uniform, so I tried lip gloss, lipstick, and tints, but they always either fell off, smeared, or transferred to my tasting utensils 😅. I saw this on TikTok and decided to give it a try. And wow. Wow, wow, just...wow. Beautiful red color (First Kiss), it stayed through everything. I'm incredibly pleased with this product and can't wait to try other colors!" —saharrah Get it from Amazon for $22+ (available in 17 colors; also available in a set). Check out this TikTok of someone using the Laneige blurring powder in action. Promising review: "I am a sweaty person, but I also love wearing makeup regardless of the weather. While holidaying in Southeast Asia at the start of wet season, I faced temperatures between 35 and 40 degrees celsius (95-104 degrees Fahrenheit) with high humidity. After finishing my base makeup, I applied this powder all over. I did not use a setting spray because most break me out. Luckily, no setting spray was necessary while using this setting powder! It kept my foundation and cream blush from separating or becoming patchy, and also kept me from being too shiny. I reapplied a couple of times per day. This is magical and I will definitely be using regularly during the summers in North America too!" —Sara Lima Mouthwatchers is a small business established by Ronald Plotka, DDS, who designed these brushes that make people feel like they just got a professional cleaning. The bristles are also infused with silver to help remove harmful particles and buildup on your brush in between uses. Promising review: "This was another one of my TikTok purchases! I was skeptical, but my kids hate flossing their teeth, so I thought this might help in between making them floss. They work amazing! My kids said they could see and feel a difference on the first use, and I agree! They are definitely worth a try! I would suggest not pushing too hard; those tiny bristles really get in there, and if you push too hard, you might be sore like I was. It felt like after going to a dental cleaning." —AN Get a pack of two from Amazon for $9.99. This brush works best for people with wavy (2a to 2c) and curly (3a to 3c) hair types. Check out this TikTok to see one reviewer testing it out! Bounce Curl is a small, woman-owned business dedicated to revolutionizing hair and skincare. Promising review: "I just recently went on a discovery of trying to figure out what works for my hair. I’ve always known I have curly hair, but it dries frizzy and looks mostly wavy. It’s also super thick and heavy, so most curls just kinda fall. I discovered this brush on TikTok and was skeptical of how much it could really change my hair, but oh my gosh! It’s such a game-changer!! I never knew my hair could look like this. While using it, I discovered that my curl pattern is different from what I thought it was. Now I know which direction my curls truly face and what my hair has been capable of this whole time. The best description is something someone else said in an earlier review: It’s like pulling a ribbon taut with scissors and watching it bounce into a curl. I run the brush through a chunk of hair, shake the hair, and watch it fall into a beautiful curl, then I scrunch it and call it a day. No product needed for me. Incredible." —Mati Get it from Amazon for $30 (available in three colors). See a TikTok review of one person trying out the shaver. For best results, the brand recommends stretching your skin with one hand, laying the blade flat, and then shaving against the grain. Promising review: "I tell everyone about this! No nicks, cuts, or razor bumps! The battery life is surprisingly long, too! I use this ALL over my body. Trust me when I tell you it saves you time and pain compared to a normal razor!! Seriously, never going back to a plastic one after this!" —Holly Check out one person trying it for themselves on TikTok! To use, apply a dime-sized amount to dry hair and brush it through to distribute the product. You don't have to do anything else, but to really make your hair shine, you can also wrap sections of your hair around a brush and hit it with a blow dryer for 15 seconds! The brand says this works for all hair types, but it's ideal for dry, dehydrated, frizzy, coarse, or curly hair. Promising review: "I am absolutely shocked at the effectiveness of this product, it's like they bottled some kind of magic in that tube! You only need the tiniest amount, so I expect this tube is going to last quite a while. I love the texture, too; it's a very light cream, not at all like the oily serums a lot of frizz control products are. I also love that you apply it to dry hair; you can see exactly where the product is needed and just apply a tiny amount in your hands, rub them together, lightly run them over the frizzy areas, and watch the transformation. It makes my hair so smooth and silky feeling, too." —Carrie T. Each day, work the oil into your nails and cuticles to encourage them to grow and strengthen. Check out this TikTok of the oil being used by a reviewer. Promising review: "I had peeling, weak nails for years. Tried everything. I bought this in February. This size bottle lasted a bit more than a month, religiously applying it 2–3 times a day. I was really seeing great improvement, so I bought another bottle in late March. By May, all the peeling had grown out, and my nails were getting stronger every day. I then bought the big 4-ounce refill bottle because I never want to run out of it again! Cannot recommend this stuff enough!" —Diana Get it from Amazon for $13.99+ (available in three sizes). Check out a TikTok of the nausea relief inhaler in action. Read more about essential oils and morning sickness at Mayo Clinic, peppermint oil and nausea in one small study at the National Library of Medicine, and aromatherapy at Cleveland Clinic. Promising review: "Took this on my first cruise. Anytime that I started to feel woozy, I’d reach for it. I’m sure the required act of deep breathing helped a lot — and breathing in the fragrance of the essential oil is very calming and effective. Worked for me! Wonderful!" —Willy&Lilly Get a pack of two from Amazon for $12.99 (also available in a pack of four). Just a heads up: Some reviewers were able to apply this over their makeup with no issues, but others experienced some smudging — one reviewer recommends using a fixing spray over your makeup first if you plan on doing that. Check out a TikTok of the Airy Sunstick Smoothing Bar in action! Promising reviews: "NO WHITE CAST! I've been looking for a stick sunscreen and this was just exactly what was needed!! I'm a medium-toned Black woman and looking for something without a white cast is always a challenge. I have applied it on my bare skin and there isn't a white cast at all! It's a 'soft matte' finish, for sure, and looks like natural skin. Like you're not wearing anything at all." —Martina "One of the best facial sunscreens I've ever used. The design is amazing and contours your face perfectly. It works well on its own or layered under makeup. No issues with clogging my pores or breakouts. I wore it on a trip to Mexico, and it did its job flawlessly. I will repurchase again and again." —Tlong Get it from Amazon for $16.89 (also available in two-packs). Check out a TikTok of the acne-banishing body spray in action. Promising review: "This body spray has helped clear up stubborn back and shoulder breakouts better than anything I’ve tried. The 360-degree spray makes it super easy to apply, even to hard-to-reach spots. It dries quickly, doesn’t stain clothes, and has a clean finish. After a couple of weeks of consistent use, I saw smoother skin and fewer breakouts. It’s also lightweight and doesn’t feel sticky. Definitely recommend for anyone dealing with body acne." —Rosiemelisa Promising review: "I have super frizzy, curly hair and live in New England, where we have super humid summers. I have been struggling to find a product that de-frizzes my hair without making it look oiled down, and this is it. I put it in my wet hair after washing, towel dried, and put my hair in a ponytail to go to work. My hair was frizz-free all night — even working outside in high humidity. People even asked if I did something to my hair! This is an amazing product for the price. Absolutely buying again and would recommend to anyone with a frizz issue." —Marissa "My baby has curly hair, and since the texture is a lot different than mine, I have been trying out different products for her hair. I saw this one on TikTok and decided to give it a try. It is slowly becoming one of my go-to products for her! It does not leave the hair crunchy at all, and it moisturizes her curls nicely. Also smells good!" —Heather Checkout a TikTok of the duvet clips in action. Pinion Pins is a small business specializing in home improvement products. Promising review: "I was super worried about whether I would have enough of the Pinions, and I totally do! My duvet is kinda thick and the Pinions pierced through with no problems! Plus, with a little extra room, if I had some extra layers. I REALLY like how you have to have the magnet tool to pull them apart. Absolutely no moving! Don’t walk, RUN TO BUY THIS. I also like how unnoticeable they are." —Abigayle Mishler Get a pack of eight from Amazon for $17.95 (also available in a 16-pack). Promising reviews: "Here I am full of life, typing this with my CLEAN HANDS AND KNUCKLES after scraping the bottom of a big ol' peanut butter jar out in two seconds effortlessly. It might look big and awkward (it's a monster of a one-use tool), but seriously, if you have an intense dislike for getting PB on your fingertips dealing with jars — this is the solution you've been looking for. Long live PB-Jife." —CW "This thing is awesome. Bought it on a recommendation on TikTok. Easy to use and gets every last bit of PB out of the jar! It’s also great for mayo." —DirtyJerseyX9 Get it from Amazon for $12.99 (available in two colors and in multipacks). Promising review: "I had no idea that cleaning a Keurig was a thing. I bought these because I saw them on TikTok believe it or not. I wanted to give it a go because my Keurig isn’t that old, and I didn’t think it would do anything. IT WORKS SO WELL! My Keurig wasn’t as nasty as some I’ve seen, luckily. I would highly recommend, keeps everything running correctly and clean." —Lauren Promising reviews: "This little pen brush is incredible! I wasn't sure if it would work well on my emerald engagement ring, since it's mostly advertised for diamonds, but I thought I'd give it a try. I have been wearing the ring since getting engaged in October, and even though I had it cleaned at the jeweler's in April, it just didn't seem as bright as it was when it was new, and I thought it would just always be a little cloudy. But after cleaning it once with the Dazzle Stik, I was blown away by the difference — it looks as bright and sparkly as when I first got it! I'm so glad I didn't buy an ultrasonic cleaner, since this is so much less expensive and easier and gentler. It took me less than a minute to clean, and I can do it whenever I want! And it's honestly better than when the jeweler cleaned it. So thrilled!" —KFray "Saw this product on TikTok (I know lol). I didn’t think my ring was that dirty as I haven’t had it for a year yet. Wasn’t until my wedding band came in I realized how dirty my ring was. One quick clean with this and my ring looks better than brand new! Will be repurchasing when this one runs out." —David Barnes Get it from Amazon for $9.48 (available in two sizes and also in multipacks). Promising reviews: "TikTok made me get it. I have a few favorite sweaters and was super upset when these little lint balls started popping up. I was looking for ways to remove them and stumbled upon this fabric shaver and my life has been changed! I absolutely LOVE it. 100/10." —Ruth "I have watched TikTok after TikTok before buying this, and it has saved many of my clothes that I considered not wearing anymore. For example, sweatpants after a few months of wear and washing get extremely linty. This has saved them, and they look almost new. The batteries do not come with you, so have two AA batteries on hand. Other than that, works perfectly!" —Sasha FryAway is a small business that was created to make cleaning easy! Promising reviews: "Quite impressive. After making some fries, we added a packet to the hot oil and stirred a few times. Maybe 10 minutes later, we checked the pan, and the oil had solidified. Using a wood spoon, we easily removed the solid and put it in the trash. I will always make sure to keep a pack of FryAway in our pantry. Highly recommended." —Ryan O. "I saw this on TikTok and feel like it helped so much and made it easier to clean the oil. I do think you need to use more than stated but overall satisfied with quality." —beckysfasu Get it from Amazon for $8.99+ (available in three sizes). These pumice stones can also be used to clean other surfaces, like ceramic tile, concrete, and porcelain, around your home! Promising reviews: "I can’t even tell you how much I love this product. I was so embarrassed by the toilet and bathtub in our guest bathroom. Our water is so full of iron, you can’t even drink it, so it stains everything it touches. It took a little bit of elbow grease, but this is the only thing I have found that will take the staining off! I will recommend it to anyone I know!" —MorganeC. "Wow! This product helped make my oven look new again. I don't have a self cleaning oven and I had a burnt on food that wouldn't come off that was baked on...ugh. This product is somewhat a miracle. Can't believe I never heard of it before I saw a TikTok video. I bought the two-pack first to test it, then I ordered the mega pack." —Janice S * TikTok Products That Are Actually Worth The Investment * PSA: Amazon Has An “Internet Famous” Section And These Items Are Some Of The Shining Stars * Products TikTok Made Me Buy That I Don’t Regret At All * Beauty Products Reviewers Found On TikTok That Became Staples In Their Routine * These TikTok Products Have Got To Be From The Year 3000 * TikTok-Approved, More Affordable Alternatives To Name-Brand Products * Products From Amazon’s “Trending” Section That’ll Make You Feel Like An Influencer Even If You’re Staying Off Social Media * TikTok Products With Before And After Pics So Astonishing, You’ll Immediately Add ‘Em To Cart BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.