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This will make the whole ~glow up~ thing a LOT less intimidating.

Promising reviews: "Have only been using these for four days and OMG, GLASS SKIN! Not irritating to skin and leaves it feeling smooth and glowy." —A. Dawn

"I kept seeing this product on social media and finally decided to give it a try. I use this twice daily, and it’s been a couple of weeks, and I definitely noticed my pores have shrunk. I even apply it to my neck and chest area. Product is soothing, gentle on my skin (have extremely sensitive skin), no strong smell, cottons are soft, and did not cause any breakouts! It’s great for the value, and I’ll definitely be repurchasing these." —Ee El

Get a pack of 70 from Amazon for $15.12 (available in six other styles). 

BuzzFeed Shopping editor Elizabeth Lilly says, "I've used about every kind of hair styling tool on the planet and had given up on curling irons with clamps. I was fully a curling wand girlie because I'm adept at heat styling and it gave me covetable mermaid waves I wanted. Then I tried a Beachwaver and haven't looked back since. I have them in two barrel sizes and now can zone out while I do my hair. The directional buttons for the tool are easy to use, and if I accidentally press the button for the opposite way of which I'd like the barrel to spin, it's a quick and easy correction. I try all sorts of products for my job, but this has quickly become one that I talk about all the time, whether or not I'm asked about it."

Promising review: "The hot tool is amazing!! I’ve never really learned how to curl my hair because I just couldn’t get down how to rotate the iron with my hair. I’ve only been straightening my hair for years. I was tired of it! And decided to get this because it LOOKED easy enough….it is easy enough!! Literally just put you hair in the clamp and push the button for the wand to rotate. Right side of your hair: rotate the right, left side of hair: rotate to the left. When/if this wand breaks down I’m buying another one!!" —Danielle

Get this 1-inch barrel one from Amazon for $99 (and check out lots more varieties and barrel sizes — FYI, the smaller the barrel, the tighter curl you'll get).

It's color-adapting, so one of four shades will work well for any skin tone! To use, apply this in thin layers to avoid creasing, then follow with your favorite concealer and setting powder if you like. If you don't like applying products with your fingers, they also make a triangle-shaped puff that's perfect for using with this.

Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Placeholder

Get it from Amazon for $6 (available in four shades). 

I can't stress this enough — don't forget to wear your sunscreen. Retinol increases sun sensitivity. 

Promising review: "Wow. I’m almost out of the first three bottles I bought so let me just say, even if you only do your morning routine (because you keep falling asleep before your night routine...) you will still see a major difference!! I swear it took less than two weeks for my skin to clear up. I look like I have glass skin!! I wash my face then use the serums (vitamin c then hyaluronic) then spray on rose water toner, use my CeraVe eye cream, then CeraVe moisturizer." —Bri

Get the set of three from Amazon for $16.99. 

Promising review: "Like so many, I found this scent on TikTok. I was a bit skeptical at first but finally got around to trying it. First off, this scent smells amazing! Almost every time I've worn it, I receive compliments. It has a sweet smell, almost like warm cake or sugar cookies with a hint of lemon. With such an affordable price, I would definitely recommend this to anyone curious about trying it." —Chrissy

BuzzFeed Shopping writer Emma Lord says, "I bought into the hype of all the 5-star reviews, and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic or continue applying for longer lashes each time."

Promising review: "Saw this product on TikTok and thought it would be expensive, looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5, you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd

Get it from Amazon for $4.97 (available in four colors). 

That's me on the right after a night out, and in that photo I'm also wearing the E.l.f. Power Grip setting spray, which pairs beautifully with the primer.

Promising review: "It's such a game changer. The gel formula is so smooth and hydrating, and it really does give your makeup something to cling to, which makes it last all day. Plus, the size is perfect for travel — sometimes the full-sized ones are just too big to carry around, but this one’s easy to toss in your bag without it taking up space. And the fact that you only need a little bit? Even better, because it makes it more cost-effective in the long run." —Erin Foster

Get it from Amazon for $7+ (available in three sizes). 

Jerome Alexander is a small business that specializes in airbrush cosmetic products. 

BuzzFeed Shopping writer Emma Lord says, "HELLO — I found this through a recommendation on a Reddit beauty forum for people in their 30s, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all. It's a bit price-y compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT."

Promising review: "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." —Smickens

Get it from Amazon for $19.99 (available in 12 shades). 

Promising reviews: "Why didn’t someone think of this sooner? For years, I’ve been using cotton swabs dipped in makeup remover to remove little goofs or mistakes. This is so much better and portable! Erases waterproof mascara marks around my eyes easily. Must-buy product!!" —Katherine

"I would buy this over and over again..." —Amazon Customer

Promising review: "RUN to buy this, I repeat… RUN. I bought one of these about two years ago and it’s STILL going strong. Aquaphor is amazing, we all know that. Buuut the convenience of having it in a tube is life changing. It truly is as easy as one, two, three. It can easily be applied to anything you could possibly need. I’ve used it on brand new tattoos, dry/chapped skin (hands, feet, legs, lips etc.) and the edge of my hair line to protect my skin from hair dye!" —Tfossa007

Make sure to blow dry *with* tension to get ultra-sleek results. You can also try the extra-strength version if you have dry hair. 

This is my actual holy grail. I was never the kind of girl who did anything fancy with her hair, but I'm in the process of learning how to do at-home blowouts...and OMG. This stuff is magic. I feel like a movie star every time I do my hair. My hair has been tortured with bleach and dye...but you wouldn't even know it, because this stuff makes me look straight out of a shampoo commercial. If I had to get rid of all my beauty products and start my collection over from scratch, I'd pick this — no questions.

Promising review: "I rarely — I don't think ever — rave about a hair product, but this is an exception. I got it to smooth out the frizz in my hair and it performed above and beyond my expectations. I'm not a fan of the price, but I'll keep buying it because it's worth it. I highly recommend this product!" —CheckFirstWithAmazon

Get it from Amazon for $28 (also available in bundles and a travel size). 

Promising review: "This foot peel is THE TRUTH and got my feet right and smooth as butter! I’ve never done a foot peel in my life and so I had a lot of hard skin under my foot to get rid of. I followed the instructions on the box, and decided to put on the foot peel on right before bed. You can feel the peel tingling and working while you have it on your feet so I felt relief. It took about three days after I did the peel to see the results starting. Do not get discouraged if you see peeling only at the toes. That’s just the start of it...because the next day I felt the middle of my foot arch bubble after my bath and a whole piece of skin was peeling. This peel did its job and some more! It has my feet feeling baby smooth! This peel gave me a feeling of being in a salon without the polish. It felt good to pamper myself. This is my go-to from now on, when I want a good smooth foot AFTER a pedicure (because a pumice stone can’t do what this peel can)!" —Shopinista

Get a two-pack from Amazon for $19.99 (available in two scents).

Promising review: "Best product I've ever got from Amazon. This thing is really what everyone said it is: MAGIC. I cannot believe after one use the results of my callouses just years and years of pain shaved down without any surgical treatment! WOW! I seriously have no words — if I could give this product 1 million stars I would. If you’re someone who’s had horrible calloused feet for years PLEASE BUY THIS!" —jess

Get it from Amazon for $7.99 (also available in a two-pack).

Promising review: "I rarely ding my nails, but did recently just as I was leaving the salon. I carry this with me in my manicure bag and it works perfectly. My manicurist was amazed! Highly recommend." —ZLIONNE

Promising review: "I saw this on YouTube and immediately wanted to try it. I have curly hair, which I love, but sometimes I just want to put it in a ponytail and go on with my day. This is a time saver for all those little hairs that tend to stick up or don't want to stay in place. I’m not a fan of hairspray, and this even smells nice. I believe it’s a light coconut smell. Overall satisfied, and you don’t need to use much. I took it with me on vacation, and it saved me time in the evening from having to deal with bad-hair days." —Blanca Perez

This rod is designed to work with all hair types. Oh, and if you don't feel like sleeping in it, you can wear it in the daytime without worrying about looking strange. One reviewer said they even wear it during work calls.

RobeCurls is a woman-founded small business that specializes in heatless hair curling tools.

Promising review: "I've tried a ton of these sorts of curling wrap-type tools and this one is the best. It has some weight to it (which the others don't), which really helps when you're in the process of wrapping your hair." —chompchompchomper

Get it from Amazon for $27.99 (available in four colors). 

Promising review: "My hair grows somewhat fast so I find myself coloring my roots at minimum every two weeks, which I think is bad for my hair. This product has been a lifesaver in allowing me to extend that time frame some. I wish I had found it sooner!" —Mmandkcs

Get it from Amazon for $11.97 (available in 11 shades).

Promising review: "My granddaughters have long curly hair, and this is the first product that actually worked at getting the tangles out! Their hair was soft and no tears were shed while combing through… which to me is most important! The smell is nice, not overwhelming… over all this is just a great product and I will definitely be buying again!" —Danielle Bustamante

Get it from Amazon for $7.49+ (available in two sizes).

Promising review: "If you're someone who has sensitive skin like me, this product is for you! I highly recommend it. I learned about this product on TikTok and decided to try it out. It's worth the money. The smell is not overbearing, and it reminds you of a refreshing citrus-y fruit. I'm very particular about trying skincare products, but this is your go-to. It will have your face feeling refreshed and clean, and there's no white cast." —Elisabeth L

Get a pack of two from Amazon for $14.99.

Promising reviews: "I’d yet to find anything (even foundation) that could cover up my red areas. Checks, chin, nose, and forehead. It comes out green, but has a gorgeous lightweight finish of a tint that indeed covers my redness beautifully. There’s no greasiness to it at all. It dries down to a beautiful matte finish. It’s super easy to use. I use my fingers. The texture is like silk. It leaves my face baby-soft, not sticky at all. It doesn’t settle into my fine lines or wrinkles, and I don’t need powder to 'bake' it under my eyes. It also covers the black circles under my eyes." —Julie F. 

"I have been using this product for approximately a month, and it covers well. I have used it both alone and under foundation. Covers red well. It is not as smooth as some of the other high-end products, but for the price point, it’s great, and I will buy it again." —Heather

Get the anti-redness formula from Amazon for $9.08 (also available in five other shades).

Promising review: "This mimics designer liquid blush I’ve used before, for a tenth of the price! It’s lightweight and gives my face the perfect amount of color and shimmer! I’ll never use another product for blush." —Tara Lynn 

Get it from Amazon for $8.72+ (available in six shades). 

Promising review: "I love this blush so much. It's very pigmented yet looks so natural at the same time. A little goes a long way; you only need one or two drops (more than that is too much). I bought for the first time a week ago and loved it so much I already bought it a second time in a different color." —Jess

Get it from Amazon for $6.79 (available in two shades and in sets).

Check out why these are a fave in this TikTok.

Promising review: "Y’all, I have been a loyal Lilac St. customer since they started, and I will never leave them. These are the absolute best quality. I get so many compliments. They are the most natural and most comfortable to wear. I use several times by using makeup remover and water to remove any glue. Seriously, will never stray." —Katiew

Get them from Amazon for $11+ (available in four sizes and various sets).

Check out a TikTok of the Laneige Neo Blurring Powder in action. 

Promising reviews: "Pure magic. This stuff blurs and conceals fine lines like I have never seen. Also stops me from being shiny and oily, but keeps skin glowy." —Tia C

"I loved this setting powder, it blurred my pores and blended my makeup so well that even my husband noticed. Wow! I will be buying more before people find it and sell it all out, hehehe." —Charlotte Laim 

Promising reviews: "I have extremely dark under-eye circles. Honestly that is the only reason I wear makeup, is to cover them. I've used numerous kinds of concealers. Tarte Shape Tape, Mary Kay, Estée Lauder (assorted kinds), IT Cosmetics Bye Bye Undereye, Clinique, Laura Mercier, Mac, and Bobby Brown. I usually spend anywhere from $25-30 on one tube of concealer and still feel unsatisfied with the coverage. Or it looks too heavy and thick by the time i set with a damp makeup sponge and powder (accentuating my under-eye fine lines). This little gem is great. I use this concealer every day instead of all my high-end brand concealers. It's full coverage, buildable, lasts all day, not drying and not too liquidy. I'm so happy I gave this a try, will definitely be keeping this baby in my everyday makeup bag." —Brittney

"Oh my gosh. I have spent so much money on expensive concealers and this is my all-time favorite. I’m 61 and starting to get crepey skin under my eyes. Other concealers make it worse, but I also have dark circles so I feel like I need something. And this is it! Moisturizing, silky and covers the circles. I love it!" —Lynnette Smith

Get it from Amazon for $9.98 (available in 17 shades).

Promising review: "While I haven't tried the Benefit Lip Tint, I saw this on TikTok and appreciated the lower price point. I am SO glad I gave this a chance! I only have the Cherry color, but it is the perfect bit of natural color, and can be deepened as desired upon application. There is no sticky residue and it is not drying or irritating at all. Looks great alone but even better with gloss on top. Love!" —Mollie

Get it from Amazon for $6.16+ (available in nine shades and combo packs). 

Check out BuzzFeed's review of the Makeup Eraser for more deets!

Promising review: "I am amazed by this product. I would even say that this is life-altering! I have not had to buy makeup remover in three months and don't believe I will ever have to again! When I used makeup remover, I felt like I could never get all of my makeup off and I had to rub my eyes quite a bit to get it off. Even after a lot of rubbing when using makeup remover I still would wake up the next morning with makeup residue from the previous day and I never felt I could completely get my makeup off. With Makeup Eraser, there is not one bit of makeup left!! It is like magic!! Make sure you follow directions, you have to use warm water and use the correct side!" —Sprklbuz

Get it from Amazon for $20 (available in 13 styles).

Promising review: "I have loved this for years. I am an esthetician and recommend this to my clients as a makeup primer AND daily moisturizer. It's rich and hydrating, yet light enough for daytime use and gives you a blurred softness for makeup. Truly one of the best products in my bag of tricks." —Tammy

Get it from Amazon for $19+ (available in two sizes).

Promising review: "I have never had softer skin! But please apply a moisturizer after using. It has gotten rid of little bumps, dead skin, and peeling sunburns. I always use this before shaving and have never had a smoother shave. Best exfoliator ever!" —Hopper

Get it from Amazon for $11.39+ (also available in a pack of two, and two other styles).

Promising review: "Every *GLOWING* review about this product is 1,000% legit. I live in the Mojave Desert and use this mask every night and again, lightly, every morning. The aridity of Joshua Tree absolutely sucks every bit of moisture from my skin year-round. Glow Recipe Watermelon Mask is the ONLY surefire comfort toward moisturizing and nourishing my face and neck. I keep it in the fridge in the summer for immediate cooling and bursts of relief throughout the day. I’m hooked and can’t wait to try this company’s avocado mask! THANK YOU!" —amanda bhymer

Get it from Amazon for $21+ (available in two sizes).

* TikTok Beauty Products You’ll Use Every Last Little Drop Of

* Beauty Products With Before And Afters So Good, You’ll Be Like, “Me Next”

* Beauty Products That Work So Well, I’m Convinced “Magic” Is In The Ingredients List

* Cheap, Soothing Beauty Finds That’ll Make Your “Ouch” Skin Say “Ahhhh”

* Beauty Products Reviewers Swear By For Staying Matte

* Helpful Products For People Who Think They Suck At Makeup

* Beauty Products Perfect For Anyone Who’s Clueless About Beauty Products

* Things To Upgrade Every Step Of Your Beauty Routine From Head To Toe

* Beauty Products That’ll Have You Looking Downright Ethereal

Plus, concealers, cosmetic bags, fragrances, k-beauty must-haves, products reviewers in their 60s love, and finds from Sephora, Soko Glam, Ulta, and Walmart.

Reviews have been edited for length and/or clarity.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Karly Jacklin is a resident writer, cat mom, and obsessive online shopper who is passionate about quirky pet products, home decor, size-inclusive fashion, and, above all, perfumes.