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May as well start working on a permanent home for them on your beauty shelf.

Promising review: "I have very thin and fine hair, which is prone to frizz and is extremely dry. This product has been a lifesaver for me. I use this, then let it air dry after rinsing, and my hair feels lighter and healthier. It’s helped with the frizz and dryness. It’s amazing and works like magic." —Martnah

Promising review: "This product is amazing! The color is very pigmented and stains really nicely. The best part is how great it feels on your lips, it’s super hydrating, it doesn’t dry your lips out, it is so soft and not sticky at all! It is worth every penny!! Highly recommend!" —JojO🧁

Get it from Amazon for $11.97 (available in 12 shades). 

Promising review: "I was told this was a must-have for someone struggling with dry skin. My skin gets especially dry near my T-zone and nose, and when I tell you this product really helped out with that! I instantly felt my skin become moisturized as soon as I applied it! It also left a glowy/dewy look that I love!" —nancy

Get it from Amazon for $20+ (available in three sizes).

Promising review: "Perfect for dry skin! Just the thing for those who live in a dry climate. It hydrates and soothes skin and doesn’t have a strong perfume." —Louise

Get it from Amazon for $12+ (available in three sizes and a refill bottle).

Promising review: "This is one of the best cuticle oils that I have found. I have a few. By the bed, by the chair in the family room, in the bathroom, in my purse, and one in my desk. Good smell, not strong. I'm in health care, and my hands are in gloves and washed a lot, but this really has helped my nails and cuticles." —Tammy

Get it from Amazon for $6.99+ (also available in a roll-on style).

Promising review: "I’ve only used this cream for two nights now, and I can tell already that it’s an incredible product. It hydrates the skin while still keeping it fresh. It does feel a little sticky, but since I have combination skin, I expected that. But honestly, the way my skin feels and looks is like a million bucks!" —CarminaMina

Get it from Sephora for $25+ (available in three sizes and a refill pod).

Promising review: "I love this spray! I have extra dry skin and use this over my serums and moisturizers, then apply my mineral foundation powder, which can look dry sometimes, so then I spritz on after! It's light, refreshing, and cooling, and has a natural fresh scent that I love. Not heavy or greasy. My skin has a dewy glow. You can reapply throughout the day if you choose!" —Jacqueline M.

Get it from Amazon for $20+ (available in two sizes and a two-pack).

Promising review: "I was skeptical about trying color in a tube, but this is amazing! It's very easy to apply, the color is very rich, and it stays in place until you actually take it off. I got the shimmery rose pink color. I'd like to try more colors because I think this is such a cool concept that works incredibly well." —Laura E.

Get it from Haus Labs for $24 (available in 18 shades).

Promising review: "For the price of this small bottle, I had very high expectations, and it truly delivered! This is not a hair conditioner. As it says on the bottle, it is a 'hair bonder.' I am 55 years old, and I dye my gray Asian hair every three to four weeks. This makes my hair very frizzy and dry-looking, no matter how much I condition. After using this twice — I washed my hair first, towel dried it, applied Olaplex, left it on for 10–15 minutes each time, did a quick rinse, towel dried it, and then blow dried it — the result is just amazing! No more frizz and flyaway hair. That was two days ago and still looks good." —SusannaF

Promising reviews: "I have tried numerous different lotions for my feet. I wear work boots to work and like to walk around the yard barefoot as much as possible, so my feet are always cracked, calloused, and dry. This stuff is AMAZING! My tan legs look better than ever, and I am 52! My feet feel softer than they have in years. It’s a little pricey but sooooo worth it. The smell is also amazing. I now put this on every time I get out of the shower. It doesn’t take much. If you’re unsure about spending the extra money for a great lotion, DO IT! You won’t regret it! My granddaughter just told me about the spray, so I’m waiting for it to arrive! LOVE!!" —Sabra H.

"This cream is amazing! I have extremely dry skin. After a shower, I oil my whole body, but even that wasn’t enough, and yes, I drink plenty of water with sea salt. I added this cream after my oils, and omg, my skin is like a baby's. I was getting a weird texture on my neck like chicken skin, and now it’s gone because of this cream. I know, TMI. My skin all over is so, so soft, it’s like a miracle. I even started putting it on my face. It is pricey, but with these results, I’d get a part-time job if I had to. I’m good with fragrances, so that doesn’t bother me. I tried the Palmer equivalent, and although it’s good, it’s not as magical as this one. I’m now a forever customer." —Nina S

Get it from Amazon for $24+ (available in four sizes,  refill pods, and two-packs).

Promising review: "I saw this product mentioned in so many articles about cheap products that are great. I don't know what took me so long to purchase this, but I am kicking myself for waiting!! My hair is DAMAGED. Beyond fried. I've bleached it so many times. I am consistently changing my hair color, and while the semi-permanent dyes don't hurt it, the bleach sure does! My hair always feels like straw. My hair looks and feels INCREDIBLE!!! It is so soft, and I am just absolutely in love! This will forever be used by me from now on!" —Krystle

Promising review: "I love how evenly and smoothly this goes on my eyelids. What’s even better than that is that a blending brush/sponge is on the other end of the eyeshadow stick! It’s so handy because you don’t have to use your fingertips to blend the eyeshadow. I wear this every day to the gym. I sweat a ton ,and this eyeshadow stays on. It’s a great product and I think it’s priced fairly." —Kelly D-M

Get it from Amazon for $18 (available in 45 colors).

Promising review: "I was dubious – snail what? – but now I'd never want to be without this. My skin loves it. I use it morning and night, after cleansing and before anything else to keep my dry skin supple and happy." —Phil Gillette

Get it from Amazon for $17.99 (also available in a two-pack).

Promising review: "PLEASE NEVER GET RID OF THIS!! This is my favorite moisturizer I’ve ever had in my whole life. I’m going on three years of using this product. I work at a beauty store, and nothing beats this. It has my face hydrated and looking like glass every day. I have really dry skin, and this is the only product that works. It leaves my skin looking like glass, too!! I’m a makeup girly also, and this is very makeup-friendly!! If you’re thinking about getting it, GET IT!!" —Alo

Get it from Amazon for $15.19 (also available in a pack of three).

Promising review: "This is my first review ever because this product is just that amazing! I have extremely dry skin, so it’s hard to find a moisturizer that works for me. This lotion is AMAZING!! And I can feel the difference!" —nx6791

Get it from Sephora for $25+ (available in three sizes).

Promising review: "I have combination skin that’s become drier due to hormonal changes.  I use this daily in combination with the moisturizer and have loved the difference in my skin.  It’s glowy and hydrating without feeling heavy or greasy.  Recommend!" —HappySchnauzer

Get it from Sephora for $19+ (available in two sizes).

Promising review: "My hair is extremely dry and brittle. I was searching for a different shampoo and conditioner. After reading rave reviews about Pureology on Amazon, I decided to try it out. The difference is like night and day. My hair feels much softer than before. I highly recommend the product." —Wolfie

Get it from Amazon for $12+ (available in three sizes).

Promising review: "My nails finally feel healthy again. I love this polish so much. After years of gel and dip, my nails were struggling, and this genuinely feels like it’s helping them recover. It goes on easily, looks so pretty and natural, and makes my nails feel stronger instead of brittle. I also love all the colors; they give that clean, glossy look without needing a lamp or a whole process. It’s become my go-to when I want my nails to look done while actually caring for them at the same time." —Marie

Get the Active Glow from Amazon for $19 (available in four shades).

Promising review: "I've been dyeing my red hair for a few months now with 30 vol. developer, and it dried my hair so bad. I've never had it very dry until I went red. I've always had black hair. When I brush my hair, I can see the ends just fall off, and it takes way longer for my hair to naturally dry than before. I used this product and WOW! I'm in love. It does exactly what it claims to do. My hair is soft, shiny, smells good, and I can see and feel the difference on the ends. I don't put too much only because I don't want to risk my hair looking too oily, but I have found a little goes a long way." —Maria369

Get it from Amazon for $18.99+ (available in two sizes and five other formulas).

Promising review: "While I can’t speak to the mattifying effects, I do think this is a nice gel moisturizer. It feels moisturizing but not too light; it works well for me in the winter months as well. Simple product that does the job." —Amazon Customer

Get it from Amazon for $24.99 (available with or without SPF).

Promising review: "Love this pen! It’s perfect for on-the-go or around the world! Took it with me to Paris, Canada, and to regional chorus events. Holds up well, good quality product, doesn’t make my eyes water. Love, love, love! " —C&HM

Get it from Amazon for $20 (available in three shades).

Promising review: "Amazon makes all things possible, even the perfect winged liner. I’m speechless. I’ve never been able to do winged liner in the 30 years I’ve walked the earth. This product is amazing; it’s seamless. Literally, it’s foolproof. Not to mention, it has great staying power, it’s very dark, and hasn’t smudged all day. I seriously wasn’t expecting to like it this much; you’ve got a customer for life!" —Taylor

Get it from Amazon for $14.98+ (available in three sizes and a combo pack, cruelty-free and vegan-friendly).

Promising reviews: "I would use hairspray to hold my eyebrows, and throughout the day, I would sweat through it, and it wouldn’t last. I tried this because the price was great, and I’m glad I did. This product is awesome. I’ve had it on my brows for a nine-hour shift, and they are still in place! It doesn’t dry and get flaky, nor does it feel uncomfortable on the skin. Lastly, I use brow powder, and this does NOT affect the look of the powder, nor does it smudge it. I will FOREVER buy this product." —Shelby

"I love love love this brow gel. I use it in the clear shade, and I like to mix in pink eyeshadow (I have pink hair and do pink brows on the daily). The hold is great and doesn't ever feel crunchy or weird on my face. It's great for a natural daily look or as part of a glam snatched eyebrow, super versatile. I've used a ton of brow gels from all different brands and all different price points in the past decade (including Anastasia Beverly Hills, Benefit, Maybelline, and Essence, to name a few), but I haven't bought any other gel since discovering this one." —Jillian

Promising review: "I didn’t expect this to work so well. I'm going to be starting an internship in the fall, working with kids, and I won’t have time to reapply my lip liner during the day, so I thought to get this lip tint. I am SO happy I did it, it lasted all day, and when I went to bed, I woke up with it still on after eating and drinking food. I highly recommend this product and can’t wait to use it for my internship :). I got the shade rose, and I like mauve colored lip liners, and the rose was close enough to be mauve, so I do love it, and you can put it on twice for a bolder color." —Merazhia

Get it from Amazon for $14 (available in six shades).

Promising review: "I HATE foundation and the feeling of having something on my face, so this is a great option. It’s lightweight, tinted, and provides enough coverage to cover redness. Bonus that it has SPF!" —Sage

Get it from Amazon for $48 (available in 28 shades).

Promising review: "Creamy and blendable. These are great blushes and have lots of pigmentation. Very creamy and a smooth application on the skin! It is a great alternative to the Rare Beauty blush. It lasted me the whole day and did not melt off. It has a lot of coverage and does not need too much when applying." —Harsh Argawal

Get it from Amazon for $6.39+ (available in three shades and in sets).

Promising review: "This powder is amazing. It kept down my shine and was put to the test on a Caribbean cruise. I highly recommend this powder. Doesn’t settle into creases either." —NetteMarie

Get it from Sephora for $38 (available in three shades).

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plus, concealers, cosmetic bags, fragrances, k-beauty must-haves, products reviewers in their 60s love, and finds from Sephora, Soko Glam, Ulta, and Walmart.

Reviews for this post have been edited for length and/or clarity. 

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Isabella Sarlija is a freelancer who has been writing for BuzzFeed Shopping for over five years, focusing on beauty, fashion, home decor, and pets (especially cats!), and whose work has been featured in publications like Marie Claire, Coveteur, Byrdie, The Zoe Report, Bustle, and more.